This is my first blog and i'm quiet an amteur to the marketing world,but my passion towards marketing has brought me close to this subject,marketing my view will speak about how marketers try to gain attention and target various customer touch points and communicate the value endowed to the product.
The more i understand this subject i realise that i know nothing about this subject .today the traditional marketing is no where seen except in text books.marketers are coming up with new ways to gain consumer attention and increase the wallet share of consumer.
yogesh